SERVICES + PROJECT INVESTMENT

Thoughtful design, from a first impression
to the next chapter of your business.

Start a conversation ↗

01 / Web Design + Build

From $2,700

02 / Social Media Ad Creative

From $1,800

03 / Branding + AI Imagery

From $4,500

04 / Monthly Retainers

From $1,125 / month

All starting prices in USD. Final quote based on agreed scope.

01 / SERVICE

Web Design
+ Build

Web Design
+ Build

Web Design
+ Build

A better place for your brand to live.

A better place for your brand to live.

For launches and growing businesses that need a considered, responsive website.

STARTING INVESTMENT / USD

$2,700

$2,700

$2,700

Landing Page Sprint

Landing Page Sprint

A focused starting point for a launch, waitlist or campaign.

+ 1 landing or sales page

+ Strategy + copy structure

+ Design + build in code, Webflow or Framer

+ Responsive design, basic SEO + analytics

NEED A BROADER SCOPE?

Marketing Website

from $8,100

5–7 pages, UX + UI design, website build, CMS setup, forms, analytics and launch support.

Website + CMS / Store-Lite

from $12,600

Up to 10 pages, CMS collections or a simple store, templates, integrations and training handover.

02 / SERVICE

Social Media
Ad Creative

Social Media
Ad Creative

Social Media
Ad Creative

Creative built to get your message across.

Creative built to get your message across.

For brands testing paid social, refreshing campaigns or bringing a new product, course or event to market.

STARTING INVESTMENT / USD

$1,800

$1,800

$1,800

Ad Starter Pack

Ad Starter Pack

A focused creative set for your first paid-social test.

+ 8 static ad designs

+ 3 concepts for Meta + 1 other platform

+ Copy placement across the creative

+ Ready-to-use export pack

NEED A BROADER SCOPE?

Ad Creative Pack

from $3,600

20 assets across 2–3 concepts, static + simple motion, key sizes and A/B variants.

Campaign Launch Pack

from $7,200

Hero concept, 30 assets, landing page design, aligned ad + page messaging and a launch checklist.

Design only. Ad spend, media buying and campaign management are not included.

03 / SERVICE

Branding
+ AI Imagery

Branding
+ AI Imagery

Branding
+ AI Imagery

An identity with a world of its own.

An identity with a world of its own.

For new businesses finding their visual voice and established brands ready for a distinctive, consistent image system.

STARTING INVESTMENT / USD

$4,500

$4,500

$4,500

Brand Essentials

Brand Essentials

The core visual foundations for a new business.

+ Logo suite

+ Color + typography system

+ Mini brand guide (PDF)

+ 5 social templates + basic collateral

NEED A BROADER SCOPE?

Brand Identity + Imagery System

from $8,100

Essentials plus an art-directed AI image set, reusable prompts / style guide, extended brand guide and 10 social templates.

Brand + Web Bundle

from $15,300

Brand Identity + Imagery System and a Marketing Website, sequenced as one project: brand first, website second.

Custom AI imagery begins with the Identity + Imagery System, not the Essentials starting offer.

04 / SERVICE

Monthly
Retainers

Monthly
Retainers

Monthly
Retainers

A creative partner for what comes next.

A creative partner for what comes next.

For businesses that need consistent design support after launch, from everyday updates to ongoing digital projects.

STARTING INVESTMENT / USD

$1,125 / month

$1,125 / month

$1,125 / month

Essential · Keep it fresh

Essential · Keep it fresh

Ongoing support with an agreed monthly scope and capacity.

+ Site tweaks + content updates

+ Small design fixes

+ Monthly check-in

+ Email support

MORE ONGOING SUPPORT

Standard

from $2,250 / month

Essential support plus small new sections or pages and ad refreshes, within the agreed monthly scope.

Partner

from $4,500 / month

Support that can include landing pages, campaigns and monthly planning, within the agreed monthly capacity.

Embedded

from $9,000 / month

A standing design partnership for roadmap work, product UI design, website updates and campaigns, with weekly planning.

Retainers are not unlimited. Priorities, deliverables and monthly capacity are agreed before work begins.

A CLEAR SCOPE. A SHARED STARTING POINT.

Project investment,
without the guesswork.

Project investment,
without the guesswork.

Project investment,
without the guesswork.

01 / Define the work

We agree the deliverables and scope before a final quote. Starting prices refer to the entry offers shown above, not every option in the service.

02 / Plan the project

Your proposal confirms the scope, deliverables and timeline before work begins. Additional requests are scoped and quoted separately.

03 / Keep it moving

For ongoing support, we agree the monthly priorities and capacity in advance. The retainer is shaped around the work you need, not unlimited requests.

Not included: full copywriting, ad spend or media buying, stock, fonts and hosting licenses. Third-party licenses are client-paid.

BEFORE WE GET STARTED

A few good
questions.

A few good
questions.

A few good
questions.

The practical details,
all in one place.

How does starting investment become a final quote?

Starting prices cover the entry offers shown above. The final quote reflects the deliverables and scope we agree for your project. Larger websites, additional creative or a broader brand system are scoped separately.

What kind of website work do you take on?

Website design and front-end development, including Framer and Webflow sites, responsive pages and CMS setup. I don’t take on backend, infrastructure or full app builds. Product UI work is design-focused.

Do you manage social ads or ad spend?

No. Social Media Ad Creative is a design service: concepts, static creative and scoped motion variants. Media buying, campaign management and ad spend are not included.

What can monthly support cover?

Website updates, new imagery and ongoing site maintenance can be scoped into monthly support. Priorities, deliverables and capacity are agreed in advance. Support is not unlimited, and the work included depends on the agreed retainer scope.

What should I bring to a project?

Share your goals, audience, existing brand assets and available copy or content. Relevant website or CMS access may be needed once the scope is agreed. Full copywriting and third-party licenses are not included in the starting offers.

HAVE A PROJECT IN MIND?

Tell me what you’re making, what you need
and where you’d like to take it.

Start a conversation ↗

ashlee.

Independent design. Thoughtfully made.

Independent design. Thoughtfully made.